Brand & Retail Service

Excellent counselling and strong effects

A wide range of innovative and sustainable products and applications has always been only one part of CHT's philosophy. We want to be a competent partner and consultant to all participants in the textile market and have been offering comprehensive support along the entire textile production chain for more than 70years.

Today we are a leading company for sustainable applications and processes. We are working on advising and supplying our customers even more effectively every day, also with our Brand & Retail Service.

Comprehensive counselling is a decisive success factor. Especially in the textile industry, requirements and processes are becoming increasingly demanding and complex. Not only laws and institutions are more and more demanding regarding transparency, there is also an immense consciousness on the part of the consumers regarding the absence of harmful substances and product safety. More and more product components and production processes have to be supported by verifiable labels or certifications. Bluesign, GOTS, ZDHC and other institutions are thus increasingly influencing all textile processes and leading to an increase in global control and stricter conditions.

Therefore, partners who are at your side with words and deeds are all the more important. The CHT Brand & Retail Service is here your eye to eye specialist in chemistry. We support you in complying with and implementing ecological basic conditions and advise you with regard to technical and economically sensible implementation.

We support consumers, customers, brands but also NGOs, testing institutes and associations by creatively cooperating on the basis of our knowledge, our ideas and tailor-made solutions.

Due to its extensive networking, knowledge of the textile market and high process know-how, the CHT Brand & Retail Service is your perfect bond to the finishing company, but also to the merchandiser, the retailer and the brands.

Why Choose CHT Brand & Retail Service?

Comprehensive Consulting
As the textile industry faces increasingly demanding and complex requirements, we offer excellent advice to navigate this landscape. Transparency, absence of harmful substances, and product safety are paramount. We help you meet these challenges.

Global Product Availability
Our extensive network ensures that our sustainable textile solutions are readily accessible worldwide. Whether you're in Asia, Europe, or the Americas, count on CHT.

Ecological Support
We align with industry and NGO principles such as Responsible Care, actively supporting targets like REACH and the ZDHC initiative. Our commitment to environmental responsibility is unwavering.

ZDHC Level 3 Products
Our offerings comply with the stringent requirements of ZDHC Level 3, ensuring safety and sustainability.

Ecovadis Gold Standard
We maintain the highest standards of corporate social responsibility, earning the prestigious Ecovadis Gold rating.

Quality Assurance
Our expertise extends to quality control, ensuring that our products meet the highest standards such as Standard 100 by OEKO-TEX, Global Organic Textile Standard (GOTS) and CRADLE to CRADLE Certified

ISO Certification
We adhere to ISO standards, guaranteeing consistent quality and reliability.

Global bluesign Approach
As a system partner of bluesign, we actively contribute to sustainable textile processes worldwide.

BeSo Branding Opportunities
Explore our BeSo EFFECTIVE solutions - a range of smart effects that add character to your products.

Technical Service
We take care of product homologation, product tailoring ensuring seamless integration into your processes.

Partner with CHT Brand & Retail Service.

Whether you're a brand or retailer, let's collaborate creatively. Together, we'll shape the future of textiles!

BeSoEFFECTIVE | Smart effects with character

Highlight Products | Textile Auxiliary Solutions

Highlight Products | Bezema Colour Solutions

Special topics

Cradle to Cradle by CHT